My College:

2026 Media Kit

Connect with Our Audience: College Students and Their Families

Align your brand with the source trusted most by college parents by sponsoring a university-partnered publication, our own University Living Magazine, or native advertising on CollegiateParent.com. Marketing to parents of college students has never been easier!

parents reading University Living Magazine

Audience & Demographics

Your Target, Our Users

Reach college parents and students in virtually any college market nationwide. Our targeted content platform delivers your message when families are actively planning for campus life and their student’s future.

Mockup of magazine full and half page ad placements

Connect with Campus Communities

We have long-standing partnerships with universities across the country, and access to hundreds more!

Speak Directly to Families

Sponsor an article posted to CollegiateParent.com or inside a University Living Magazine to engage deeper on a topic.

Get Noticed

With an average time on page of over four minutes for our top articles, your digital ads will get the attention they deserve.

Direct Access to Decision-Makers

College parents control or influence 80% of student housing decisions and spend thousands during the selection process. Parents often co-sign and contribute towards rent.

Proven ROI – It Just Works!

There’s a reason we see an 80% renewal rate with our advertising partners year after year. One apartment complex tracked 23 signed leases directly from their University Living Magazine placement last season.

Multi-Platform Exposure

Your placement includes digital exposure through our online publications, parent-student email lists, and retargeting options that follow interested parents across the web. Some markets even include print hand-to-hand distribution.

“We really enjoy using CollegiateParent because of the reach their assets provide. The process to get the advertisement prepared is extremely easy and very cost effective. We really enjoy working with CollegiateParent and plan to do so for many years to come.”
Hyatt Place Lexington great hotel close to university of kentucky
Hyatt Place Lexington
University Living Magazine

Digital Marketing

Every university and college we partner with is represented on CollegiateParent.com through a dedicated school page, digital publications, and curated resources. Digital publications are distributed by partner institutions or delivered directly to thousands of local parents and students through our extensive, opted-in email network. Campaign elements can be combined to reinforce visibility and maximize impact as your brand is retargeted across the web.

laptop mockup showcasing display advertising on CP.com

Digital Marketing Options Include:

Available Targeting:

Publications

From orientation guides and parent insiders, to campus calendars and lifestyle magazines, there are many ways to connect your brand to campus through publications families read.

Partnered Guides

For over 15 years, we’ve partnered with hundreds of colleges and universities to provide their “go-to,” ad-supported print guides for parents and families of students. Place your brand right before parents’ eyes through official university events and channels.

University Living Magazine

Reach students and their families on any campus through our proprietary University Living Magazine. Place a sponsored content article to shape the conversation around travel, finances, safety, and more!

Trio of guide covers for Chico, Johns Hopkins, and Montana State Universities

Our Customers

We help national, regional, and local brands alike. Here’s some of our most satisfied customers:

College Parents Are Waiting to Meet Your Brand

Whether you’re a small local company or a more robust national brand, CollegiateParent will help you build a personalized advertising strategy scaled specifically to your goals and budget.